User blog comment:Jaadowgg/Hunter X Hunter Announcement Speculation/@comment-65.164.192.108-20130216022144/@comment-48285-20130216065854

I agree. As much as I like hype, unless it has a really good payoff, I just find it useless. What would be "shocking" is if they hadn't told us there was going to be a "shocking announcement" in the next WSJ and just put the announcement in the next WSJ. That way, people don't expect to see it and are more surprised at the reveal.